meerklussenCookie policy
Version 1 September 2026 · meerklussen.nl
Cookies are small files a website places on your device. We use as few as we can, and the non-essential ones only after you have said yes. Below is exactly what we place and why.
1. Your choice comes first
On your first visit you see our cookie banner. As long as you have not chosen, all analytics and marketing cookies stay off. Choose "Necessary only" and they stay off. Choose "Accept all" and we switch analytics and marketing cookies on. Under "Preferences" you can decide per category what you do and do not want.
2. Necessary cookies
These are needed to make the site work. No consent is required for them, and you cannot switch them off.
| Name | Purpose | Retention |
|---|---|---|
| mk-consent | Remembers which cookie choice you made, so the banner does not return on every visit | 12 months (stored locally in your browser) |
| mk-lang | Remembers whether you are viewing the site in Dutch or English | 12 months (stored locally in your browser) |
3. Analytics cookies
Only with your consent. These show us how many people view the site and where they drop off, so we can improve the page. We do not sell this data and we do not use it to identify you personally. Microsoft Clarity never records form fields — so what you type into a form is not visible to us there.
| Service | Purpose | Retention |
|---|---|---|
| Google Analytics 4 (_ga, _ga_*) | Visitor statistics and on-site behaviour | Up to 14 months |
| Microsoft Clarity (_clck, _clsk) | Anonymised usage behaviour and heatmaps | Up to 12 months |
4. Marketing cookies
Only with your consent. These let us measure which ads work and show you ads that fit you better.
| Service | Purpose | Retention |
|---|---|---|
| Google Ads (_gcl_*) | Measuring which ad leads to a request | Up to 90 days |
| Meta (_fbp) | Measuring and serving ads on Facebook and Instagram | Up to 90 days |
5. Google Tag Manager and Consent Mode v2
We load our measurement scripts through Google Tag Manager. Google Consent Mode v2 is set to denied by default for analytics storage, ad storage, ad user data and ad personalisation. In practice: Tag Manager loads, but nothing is measured and no cookies are placed for as long as you have not given consent.
6. The WhatsApp button
The chat button in the bottom right opens WhatsApp. If you click it you move over to WhatsApp, where WhatsApp's (Meta's) own terms and privacy policy apply. We then receive your phone number and your message.
7. Clearing cookies through your browser
You can always delete or block cookies yourself in your browser settings. Note that if you block everything, parts of many websites will work less well.
8. Questions
Questions about this cookie policy or about your data? Email info@meerklussen.nl or message +31 6 15714388. You can read more about how we handle personal data in our privacy policy.